Five & Done : Halloween Social Post 23'

Client

Five & Done

2020

Role

3D

Motion Graphics

Illustration

Tool

Blender

After Effects

Illustrator

Description

I had a mere seven days to conceptualize, design, and animate a Halloween-themed social post for Five & Done. This was quite a tight schedule for an animation project, so careful planning was essential. The only directive was to ensure it wasn't overly scary and, instead, make it truly awesome. Challenge accepted.

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IBM Corporate Social Responsibility
Sharing the social impact initiatives that IBM is involved in globally.

There was no room for revisions. I had to nail it on the first attempt.

With time constraints, I was tempted to dive straight into 3D software, but I knew that might come back to haunt me. So, I opted to create a digital illustration as a blueprint first. I also intentionally maintained a minimal and straightforward style for the character design.


3D animation projects can be time-consuming, so I opted for 2D animation techniques whenever possible to expedite the process. While it was a small-scale project, I'm pleased with the final outcome.